The 20 Most Exciting Beauty Products To Try in 2019

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  We thought last year topped the list when it came to exciting and innovative beauty launches but it turns out that 2019 is poised to give it a serious run for its money. We haven't even made it to the new year yet, and the list of beauty products launching is already seriously impressive. Below you'll discover smarter-than-ever skincare, phenomenal foundations, the first-ever completely customized hair oil, and so much more from some of our favorite brands including Shiseido, Clinique, Living Proof, Pantene, and Make Up For Ever. Even the most basic daily essentials are getting a new and improved upgrade: Think a self-setting concealer that takes creasy and caking out of the equation, and a whole new kind of night cream that gives new meaning to the term 'beauty sleep.' So start saving, get scrolling, and mark your calendars for all the brand new beauty product launches about to hit store shelves. You can thank us later.

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  1/20

  Algenist Genius Sleeping Collagen

  A vegan form of collagen — which is not usually the case in most collagen-spike skin-care products — pairs up with the brand's patented alguronic acid (a humectant that helps the skin retain moisture) in this bedtime treatment that promises to prevent overnight skin dehydration and increase skin's moisture levels. So much so that 94 percent of people said their skin felt and looked more hydrated after using it just once. Beauty sleep, indeed.
  $98 (Preorder Now)

  
  
  
  

  

  
  
  
  

  Courtesy of Brand

  2/20

  I Dew Care Ice Cream Masks

  I scream, you scream, we all scream for these ice cream-inspired face masks from Instagram-friendly brand, I Dew Care. The hydrating 'soft serve' formula touts hyaluronic acid and squalene, the soothing 'sorbet' option contains green tea and aloe to calm irritation, and the brightening 'gelato' mask uses raspberry extract and glycolic acid to banish dullness. Talk about a sweet treat for your skin.
  $25 (Available in January 2019)

  
  
  
  

  

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    Courtesy of Brand

    3/20

    Alpyn Beauty PlantGenius Survival Serum

    This all-natural multi-tasker is the true definition of a skin care-makeup hybrid. The formula combines brightening vitamin C and licorice extract with a trio of acids (glycolic, lactic, and azaleic) to knock out dark spots and dullness, while squalene and hyaluronic acid pack a hit of hydration. So yes, you could use this as your daily skin-care serum, but it also pulls double duty as a primer and/or highlighter, delivering the perfect amount of natural-looking luminosity. One makeup artist explained it as "the all-natural version of Becca Cosmetics' Backlight Primer."
    $68 (Shop Now)

  
  
  

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  4/20

  First Aid Beauty Ultra Repair Barriair Cream

  As a general rule, creams promising to restore and calm your skin are usually, well, super thick and heavy. Not this newbie, which is packed with hard-working, skin-coddling ingredients but has an airy, whipped texture that feels more like a gel moisturizer than a heavy-hitting hydrator. There's hyaluronic acid to moisturize the skin, colloidal oatmeal to soothe it, and ceramides and linoleic acid to help strengthen the skin barrier.
  $30 (Shop Now)

  
  
  
  

  

  
  
  
  

  Courtesy of brand

  5/20

  Clinique iD

  Personalized beauty is one trend that isn't going anywhere in 2019. Case in point: Clinique iD, a customized hydration system based around the signature Dramatically Different Moisturizer lotions, which is set to be the brand's biggest launch since 2010's Even Better Clinical line. Step one: Choose from three hydrating bases, based on how much moisture your skin needs. Step two: Add one of the five active cartridge concentrates, each of which targets a specific complexion concern. Step three: Get ready for seriously glowy skin all year long.
  $39 (Shop Now)

  
  
  
  

  

  
  
  
  

  6/20

  Kopari Coconut Detox Mask

  Think of this mask a juice cleanse for your skin: Bentonite and kaolin clays go to town, pulling impurities out of your pores, while coconut oil hydrates and probiotics help keep the top layer of skin feeling balanced and looking fresh.
  $38 (available in March)

  
  
  
  

  

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    7/20

    Beautyblender Re-Dew Set & Refresh Spray

    From the brand that brought you one of our favorite makeup applicators of all time (it's won a Best of Beauty Award countless years in a row), comes this face mist, which promises to render makeup touch-ups obsolete. The two-phase solution combines hyaluronic acid and antioxidant-enriched water with a milky oil that, when mixed and spritzed on the skin, delivers just the right amount of moisture and radiance to revive any existing makeup.
    $32 (Available in January 2019)

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  8/20

  Shiseido Ultimune Amplifying Night Mask

  One bottle of the brand's Ultimune Power Infusing Concentrate is sold every 13 seconds; and this new mask is meant to be used along with the top-selling serum. The unique, freeze-dried formula melts when mixed with a few drops of the serum, turning into a gel mask that helps counteract environmental damage.
  $37 for 6 (Available in January 2019)

  
  
  
  

  

  
  
  
  

  9/20

  Laura Mercier Flawless Lumière Radiance-Perfecting Foundation

  A pearl extract in this medium-to-full coverage base helps reflect light to give your skin an instant glow, regardless of whether you're standing in front of a ring light or sitting under yellow-y office bulbs. But it doesn't stop there: The lightweight, moisturizing formula (available in 30 shades) promises to stay put for up to 15 hours, keeping your skin looking flawless and feeling hydrated the entire time.
  $48 (Available in January 2019)

  
  
  
  

  10/20

  Make Up For Ever Ultra HD Self-Setting Concealer

  Having to set and touch up your concealer is so 2018. The latest addition to the brand's best-selling Ultra HD line (replacing the OG Ultra HD Concealer), this cover-up doesn't need to be set with powder, thanks to the unique amino-acid coated pigments that immediately conform to your skin, staying put for up to 12 hours without caking or creasing. The wide range of 22 shades is an added bonus.
  $28 (Available December 26, 2018)